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Branding

The result of the branding process is a comprehensive brand guideline that can be used to design a marketing website and other design assets like brand illustrations that reflect the new brand.

What we get you covered in branding:

We help you translate a simple idea into an exotic Digital design transformation vision.

  • Brand Equity Audit

    Audience Analysis

    Competitive Review

  • Strategic Direction

    Visual Positioning

    Visual Identity System

  • Icon & Illustration Guides

    Brand Application

  • Brand Equity Audit

    Audience Analysis

  • Competitive Review

    Strategic Direction

  • Visual Positioning

    Visual Identity System

  • Icon & Illustration Guides

    Brand Application

Communication Strategy

A communications strategy is a plan for communicating with your target audience. It includes who you are talking to, why you are talking to them, how and when you will talk to them, what form of communication the content should take and what channels you should use to share it.

  • Verbal Identity

    Tagline Exploration

    Communication Style Guide

  • Research Positioning

    Brand Architecture Identity

    Brand Management Logo & Visual Identity

  • Elements Co-branding Brand Extension

    Brand Standards Customer

    Experience Messaging

  • Naming Portfolio Strategy

    Brand Voice

  • Verbal Identity

    Tagline Exploration

  • Communication Style Guide

    Research Positioning

  • Brand Architecture Identity

    Brand Management Logo & Visual Identity

  • Elements Co-branding Brand Extension

    Brand Standards Customer

  • Experience Messaging

    Naming Portfolio Strategy

  • Brand Voice

How we do it?

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Discovery

Call(s) with the potential client and/or a questionnaire. Define the business problems and goals. Proposal & contract signed.

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Research & Brand Strategy

Research the industry, competitors, history. Define the new brand strategy, outlining positioning, messaging and brand voice.

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Sketching & Conceptualising

Let the creative juices flow! Here the brand’s identity is created including the logo, font system and colour palettes.

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Revisions

Rinse and repeat until a shortlist of concepts have been selected.

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Presentation

Present the shortlisted work to the client. Revise as required.

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Delivery & Support

Deliver files, style guide and provide support for building their brand.

Projects we've done

Qeepem

Qeepem allows users to turn any physical receipt into a digital one and receive e-receipts directly in the app.

Service Provided:

Digital, Identity, Branding, Style guide, Iconography, Design system, Research, Wireframe, R&D, Customer research, User experience, Graphics design.

eSora Labs

eSora labs are equipping organizations with the information needed to perfect digital experiences.

Service Provided:

Digital, Identity, Branding, Style guide, Iconography, Design system, Research, Wireframe, R&D,Customer research.

SIRVA BGRS

SIRVA-BGRS is a global leader in relocation and moving services, offering solutions for the employee.

Service Provided:

Digital, Identity, Branding, Style guide, Iconography, Design system

Qeepem

Qeepem allows users to turn any physical receipt into a digital one and receive e-receipts directly in the app.

Service Provided:

Digital, Identity, Branding, Style guide, Iconography, Design system, Research, Wireframe, R&D, Customer research, User experience, Graphics design.

eSora Labs

eSora labs are equipping organizations with the information needed to perfect digital experiences.

Service Provided:

Digital, Identity, Branding, Style guide, Iconography, Design system, Research, Wireframe, R&D,Customer research.